Art Direction
Packaging Design
Ramen Hero was established to allow people to enjoy authentic Japanese ramen at home. The company put great care and effort into developing each flavor, using slow-cooked broths and artisanal noodles to create a truly authentic experience.
I worked with the founder and leadership team to create a new packaging system that streamlined their internal process and allowed them to expand into retail. The process started in retail, identifying key competitors in and out of the category. From there, I designed the package to stand out from the competition with color and photography.
Art Director / Designer: Lisa Rockwell